The China International Import Expo is Shanghai’s annual government-backed trade fair — held every November at the National Exhibition and Convention Center. Less crowded than Canton, more premium positioning. Epic Sourcing puts an expert guide by your side so you connect with quality manufacturers and leave with a clear sourcing plan.
CIIE (China International Import Expo) has been held annually in Shanghai since 2018. Government-backed and premium-positioned, it gives Australian buyers access to high-quality manufacturers across medical devices, consumer goods, food and agriculture, and intelligent manufacturing — all in one venue.
Epic Sourcing assigns a bilingual guide to accompany you all day — handling translation, navigating the vast NECC venue, and making sure you leave with solid supplier contacts worth following up with.
CIIE runs once a year in November at the National Exhibition and Convention Center (NECC), Shanghai. Contact us to plan your sourcing trip around the expo.
Our guided CIIE tours help you get maximum value from Shanghai’s most prestigious sourcing expo — with local expertise and bilingual support all day.
We map the exhibitor halls and build a targeted plan around your product category before you arrive.
Your bilingual Epic team member is with you from 9am to 5pm at NECC Shanghai.
We help you negotiate pricing, MOQs, and lead times with exhibitors in Mandarin.
Fluent Mandarin. Every supplier conversation clearly communicated.
Written recap report and supplier follow-up support after your CIIE visit.
First time visiting Shanghai with the help of Epic sourcing, from planning the trip, welcoming us at the airport, driving us to meet manufacturers and helping us navigate through the next phase of our business. Special thanks to Hui especially for driving us and helping with language barrier when needed. A special thanks to the rest of the team that was also involved.
Attending CIIE for the first time? We’ve got you covered. Everything you need to make the most of Shanghai’s most prestigious import expo.
Shanghai in November is busy and the NECC venue is enormous. Without a guide who knows the layout and speaks Mandarin fluently, it’s easy to waste the day getting lost or talking to the wrong exhibitors. Epic Sourcing makes every hour count.
Everything Aussie businesses want to know about attending CIIE Shanghai with Epic Sourcing.
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